Shane O'Brien  •  27 Legend Crt. Box 10134, Ancaster ON, L9K 1P3  •  •  289-260-3097

All images and content ©2016 Shane O'Brien


Diversicare manages over 35 retirement residences across Canada. Its original web site looked more like a pharmaceutical company, and the lack of photographs made the site unfriendly and unappealing. My design was to make the new site look more warm, inviting, and make it easy to navigate for both young and old. These design concepts were then sent to a company that Diversicare had contracted to build their web site. This design proved to be very popular and has worked well for the target market.